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Post-Baccalaureate Diploma in Innovation and Entrepreneurship in Tourism

 

Earn a Post-Baccalaureate Diploma in Innovation and Entrepreneurship in Tourism at Thompson Rivers University

Students of the diploma in Innovation and Entrepreneurship in Tourism at Thompson Rivers University will gain a foundation of basic knowledge and skills for working in the general field of tourism, as well as developing more specialized knowledge and skills relevant to event and festival planning and management.

Quick Facts

 
Duration: 2 years
Intake: January / September
Tuition Fee: C$9,420 per semester
Location: Kamloops, Canada

In the first year of the diploma in Innovation and Entrepreneurship in Tourism at Thompson Rivers University, they will gain an overview of the industry; demonstrate understanding of issues fundamental in tourism planning, marketing, and service provision; and gain an awareness of central issues related to tourism’s engagement with culture and the natural environment, as well as exploring the experiential dimensions of this phenomenon.

In the second, specialized year, they will master research skills; gain competencies relevant for creating, designing, operating, and evaluating events and festivals; and develop an understanding of the place of festivals and events within the larger tourism field and within contemporary culture.

Courses included:

  • Business, Professional and Academic Composition
  • Marketing and Customer Service
  • Environmental Issues in Tourism
  • Tourism Policy and Planning
  • Research in Tourism
  • Culture and Place
  • Experience Design

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Before coming to TRU, I couldn’t even imagine how fast my life would change here. TRU gave
me all the opportunities I was looking for to unearth my true potential. I’ve met people from
various parts of the world, gained real-world work experience and most importantly, I have
learned more about myself. Being a part of the TRU community has been one of the most
meaningful and rewarding experiences in my life. One of the best things I did in my program
was my co-op. I put my learning into direct practice right away and that helped me secure a full
time position after I graduated.

Tatiana Fedotova, Events Co-ordinator

Careers

Employment opportunities are similar to those for graduates of our existing concentration in Festivals and Events in our Bachelor of Tourism Management (BTM) program. Our BTM has a good employment success rate.